How do you track how well your company is doing? You set annual and quarterly goals, yes? How do your people know how well the company is doing against those goals? Imagine a sports stadium without scoreboards. How would the players know where they stood? How would the fans be able to track the action?
Check out these scoreboards at Red Balloon, the Australian experiences company:
By the way, the 1.6 million refers to the number of experiences sold. Their BHAG from 8 years ago was to sell 2 million. They’re expecting to reach that in May, 2 years ahead of schedule.